Beyond economics ¨è

161-2-731
A growing number of countries, most notably China but also Russia and the Gulf states, are using business as an instrument of state power. And some of the world¡¯s biggest companies, including most of the largest oil firms, are state-run, driven by political as much as economic considerations.
China is the leading offender, using state companies to snap up a growing share of the world¡¯s natural resources. It is also using its state-industrial complex to pursue political goals. Google was forced to re-route its servers when it refused to censor e-mails. Four Rio Tinto executives were imprisoned in dubious circumstances. China is not alone: BP¡¯s new partnership with Rosneft, Russia¡¯s state-controlled oil giant, to develop Russia¡¯s Arctic region is complicated by murky political considerations.
Political risks can also bite Western companies at home, where governments are increasingly vigilant about corruption. The Obama administration is enforcing the Foreign Corrupt Practices Act with an evangelical zeal—and employing techniques once reserved for fighting organised crime. The British government is introducing tough anti-bribery measures. Executives who adopt what they regard as ¡°local¡± rules in Thailand or Indonesia can find themselves facing prison sentences back home.
How do companies cope? There are no simple rules. Countries that are cavalierly lumped together as emerging markets have very different political regimes. In Brazil you need to understand Congress¡¯s multi-party alliances in China the power dynamics of the Communist Party in Saudi Arabia the internal relations of the ruling family. Local politics add yet more complexity.

A. ¾îÈÖ
the Gulf Áßµ¿Áö¿ª. instrument µµ±¸. state power ±¹°¡±Ç·Â.
state-run ÏÐç½(±¹¿µ)ÀÇ. considerations ÍÅÕç(°í·Á).
offender À§¹ÝÀÚ, ¹ü¹ýÀÚ. snap up Àâ¾ÆÃ¤´Ù.
state-industrial complex ±¹°¡»ê¾÷´ÜÁö. pursue Ãß±¸ÇÏ´Ù.
re-route ÒÊàÊ(³ë¼±)À» ÀçÁ¶Á¤ÇÏ´Ù. censor °Ë¿­ÇÏ´Ù, Þûð¶(»èÁ¦)ÇÏ´Ù.
executives °æ¿µ°£ºÎ, ìµÞÀ(ÀÌ»ç). dubious Àǽɽº·¯¿î.
circumstances ï×üÏ(Á¤È²), »ç°Ç. Arctic ºÏ±ØÀÇ. complicate º¹ÀâÇØÁö´Ù.
murky ¸Å¿ì ¾îµÎ¿î, À½¿ïÇÑ. bite ¹°¾î¶â´Ù. vigilant ÀÚÁö ¾Ê°í ÁöŰ´Â, ÁÖÀÇÇÏ´Â.
Practices αú¼(°üÇà), ¿µ¾÷, À½¸ð. Act ¹ý·ü.
evangelical º¹À½ÁÖÀÇÀÇ, º¹À½ÀüÆÄÀÇ. zeal ¿­¼º. reserved µû·Î ¶¼¾îµÐ, ´ëÀýÇÑ.
anti-bribery measures ¹ÝºÎÆÐÁ¶Ä¡. adopt äÅÃÇÏ´Ù.
sentences à¾Í±(¼±°í). cope ´ëóÇÏ´Ù. lump µ¢¾î¸®·Î ¸¸µé´Ù.
cavalierly ÓÞÛí(´ë¹ü)ÇϰÔ, È£¹æÇϰÔ, ±â»çó·³.
emerging markets ½ÅÈï½ÃÀå(°æÁ¦°¡ ¹ßÀüÇϰí ÀÖ´Â °³¹ßµµ»ó±¹).
Congress ÀÇȸ. multi-party ¿©·¯ °³ÀÇ Á¤´ç. alliances µ¿¸Í, ð«ýÍ(Á¦ÈÞ).
dynamics æ³ùÊ(¿ªÇÐ). internal relations ³»Àû °ü°è.
the ruling family èÝÊ«(¿Õ°¡), ÅëÄ¡°¡¹®. complexity º¹À⼺.
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